Guidance note for marketing executives
Publication Year
2024
Document Status
Current
Abstract
Guidance for marketing professionals on the responsible communication of construction product performance and compliance claims. Highlights the importance of accuracy, evidence and avoiding misleading statements in promotional materials.
Document History
February 2024.
Publisher Information
Finishes and Interiors Sector
Formed in 2015 from the merger of the Association of Interior Specialists (AIS) and the Federation of Plastering and Drywall Contractors, FIS represents the interior fit-out and finishes sector in the UK, providing advice, training and technical support.
