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NBS Chorus Plans and features Small works Preliminaries New Book a demo Sign in to NBS Chorus NBS Source Browse by category Browse by manufacturer For manufacturers Go to NBS Source Uniclass New Articles and updates Specifying with Uniclass Feedback and Support Find a code Other tools Construction Information Service (CIS) Plug-ins

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Knowledge Case studies Authors Reports Digital Construction Report Sustainable Futures Report New Resources New Sample Specifications Financial Summary New

Support

Support NBS Academy Downloads and updates

About

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Marketing masterclass: Sustainable marketing

webinar-plain-banner

Webinar details

Marketing masterclass: Sustainable marketing

ON DEMAND

In episode three of the NBS sustainability mini-series, Lee Jones, Head of Manufacturer Solutions at NBS, discusses sustainable marketing. The built environment is responsible for around 40% of all carbon emissions and the production of materials and construction makes up a large part of this. Whether you're working for an architectural practice, engineering firm, or product manufacturer, we all have a role to play. But how do you raise awareness and proactively promote your sustainability activities and credentials?

The CMA will present their new guidance and forthcoming regulations on sustainable marketing. This is a must view for anyone marketing in our sector.

  • How to get across your sustainability credentials
  • What your clients and customers are looking for
  • Why sustainability is a crucial requirement for product information
  • CMA’s new regulations on sustainable marketing, launching soon

Please feel free to ask questions when you sign up or during the webinar; we will follow up with your queries after the session.

Speakers

Lee Jones, Head of Manufacturer Solutions at NBS 

Cecilia Parker Aranha, Project Director at CMA (Competition and Markets Authority)